Fake Reviews

When hiring a contractor, many Americans turn to online reviews as their first step in the decision-making process. With the internet at their fingertips, potential clients browse various review platforms to gauge the credibility and quality of contractors in their area. But a 13 News shows many of the 5-star ratings you see online are not what they appear.

The truth is, fake reviews are all over the internet – not just on Google, but on Facebook, Yelp, and other popular websites. Fraudulent reviews have become a big industry meant to fool consumers, and most of us have no idea how to tell the difference between reviews that are real and those that are not.

So, when choosing a contractor for your next project, don't trust all the review companies online. Adviser1 recommends contacting us for a contractor referral. Our service is free for all consumers to use.